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Odds

Better chances, without the fairy dust

8 of 23The guide

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There is a true version of “maximise your chances”, and there is a version sold to impatient people. The true version is mostly subtraction. You stop doing things that waste entries, you stop disqualifying yourself, and you spend your limited time where the field is smaller or the judge can actually see you.

Illustration of tickets beside a small trophy
More tickets only help if they are valid tickets in a draw you still want.

Be eligible, completely

A surprising number of “near wins” were never entries. Wrong age, outside the UK, an employee of a partner brand, a second entry when one was allowed, a missing word on a postcard, a joke answer on a form that was screened. Reading the rules is not a personality. It is the only way an entry exists.

Check the prize as well as the rules. A holiday on dates you cannot travel, a car you cannot insure, a year’s supply of a food you do not eat: these are not wins in any sense that should steer your time. Leave them for someone who wants them. Your absence is a kindness and a focus.

Prefer the quieter room

A national drinks brand with a television advert will have a crowded draw. A local magazine, a niche newsletter, a competition that asks for a photo of your allotment, a tie-break that must be posted: these are not secret. They are just slightly annoying, and annoyance is a filter. People leave. You can stay.

Multiple smaller prizes beat one enormous prize if what you want is the feeling of winning, and often if what you want is value as well. Fifty hampers in a moderate field are a kinder maths problem than one car in a field of hundreds of thousands.

Use the edges that are actually edges

  • Enter skill contests properly. A relevant, specific, on-brief line beats a generic pun. Details live on the tie-break page.
  • Use free postal routes on expensive ticket draws if you enjoy posting and the rules are clear. Do not expect this to be a secret tunnel. It is an equal ticket, obtained slowly.
  • Enter daily comps daily, if and only if you want the prize. A daily entry is a stack of tickets. It is also a stack of sessions.
  • Keep your contact details current. A winner who cannot be reached is sometimes redrawn.

What does not increase your chances

Entering the same viral giveaway on five accounts, if the rules say one. Paying for “extra tips” that are just public closing dates. Choosing lucky numbers on a random draw. Entering at a particular minute because someone on a forum said so. Copying last year’s winning slogan word for word. None of these move a well-run draw. Some of them get you removed.

Volume helps only inside the rules, and only up to the point where your entries stay valid. Twenty careful entries beat fifty sloppy ones. The sloppy ones are not in the hat.

A filter you can reuse

That filter will not make you rich. It will point your hour at the competitions where an hour can still matter. The mistakes page is the other half of the same idea.